Explore | IGW Studios | Real Estate Marketing

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Become The Go To Agent

Here’s how we would manage your socials to become the local go to expert (made simple) ↓

We start with a deep dive strategy session into your goals, audience, and local market so we know exactly what your local community would respond to the most. Then we audit and optimise your accounts, making sure your socials are set up to support growth, not hold it back.

From there, we create a strategic monthly content calendar, planned, designed and scheduled so you’re never stuck wondering what to post. We also handle community management, responding, engaging and building relationships with locals.

And because social media is always moving, we check in regularly to adjust, optimise, and double down on what’s working best for your account.

Ready to become the go to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediastrategy

Here’s how we would manage your socials to become the local go to expert (made simple) ↓

We start with a deep dive strategy session into your goals, audience, and local market so we know exactly what your local community would respond to the most. Then we audit and optimise your accounts, making sure your socials are set up to support growth, not hold it back.

From there, we create a strategic monthly content calendar, planned, designed and scheduled so you’re never stuck wondering what to post. We also handle community management, responding, engaging and building relationships with locals.

And because social media is always moving, we check in regularly to adjust, optimise, and double down on what’s working best for your account.

Ready to become the go to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediastrategy

This is the only way real estate agents should be marketing themselves in 2025!

#igwstudios #realestatemarketing #realestatesocialmedia #realestatemarketingideas #buildingapersonalbrand

This is the only way real estate agents should be marketing themselves in 2025!

#igwstudios #realestatemarketing #realestatesocialmedia #realestatemarketingideas #buildingapersonalbrand

Posting a property on your socials isn’t enough anymore, your ideal buyers will never even see it.

With Meta ads, we can put your listings directly in front of potential local buyers scrolling their feeds every single day. No guessing. No wasted reach.

Imagine more eyes on your listings, just like this ad campaign we created for one of our Sunshine Coast agents which got over 2000 extra eyes on this home.

Ready to become the go to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement

Posting a property on your socials isn’t enough anymore, your ideal buyers will never even see it.

With Meta ads, we can put your listings directly in front of potential local buyers scrolling their feeds every single day. No guessing. No wasted reach.

Imagine more eyes on your listings, just like this ad campaign we created for one of our Sunshine Coast agents which got over 2000 extra eyes on this home.

Ready to become the go to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement

You want your listing to stand out on social media yet you say the exact same thing as every other agent? That makes total sense 🤨

Here's how to say "Just Listed" without actually saying "Just Listed" on your next post ↓

"4 reasons why I would pack my bags and move to this [Suburb] home"

"Things you won't have to compromise on if you moved into this [Suburb] home"

"A home so good, the sellers almost didn't want to let it go"

"Money can't buy happiness, but it can buy this [Suburb] home"

"What [Home Price] gets you in [Suburb] right now, and yes, it looks even better in person"

#igwstudios #realestatemarketing #realestatesocialmedia #justlisted

You want your listing to stand out on social media yet you say the exact same thing as every other agent? That makes total sense 🤨

Here's how to say "Just Listed" without actually saying "Just Listed" on your next post ↓

"4 reasons why I would pack my bags and move to this [Suburb] home"

"Things you won't have to compromise on if you moved into this [Suburb] home"

"A home so good, the sellers almost didn't want to let it go"

"Money can't buy happiness, but it can buy this [Suburb] home"

"What [Home Price] gets you in [Suburb] right now, and yes, it looks even better in person"

#igwstudios #realestatemarketing #realestatesocialmedia #justlisted

Most real estate agents think they need to constantly film new content to stay consistent online, but that’s not true.

The biggest secret? You already have plenty of content sitting in your camera roll and old Instagram posts, you’re just not using it the right way.

When you know how to repurpose photos and videos you already have, you’ll never run out of content again. That means more consistency, more visibility, and more chances for your local market to see you as the local expert.

We’ve even pulled together specific content examples at the end of this post so you can start repurposing today.

#igwstudios #realestatemarketing #realestatesocialmedia #contentcreationtips #personalbrandtips

Most real estate agents think they need to constantly film new content to stay consistent online, but that’s not true.

The biggest secret? You already have plenty of content sitting in your camera roll and old Instagram posts, you’re just not using it the right way.

When you know how to repurpose photos and videos you already have, you’ll never run out of content again. That means more consistency, more visibility, and more chances for your local market to see you as the local expert.

We’ve even pulled together specific content examples at the end of this post so you can start repurposing today.

#igwstudios #realestatemarketing #realestatesocialmedia #contentcreationtips #personalbrandtips

Agents, here’s your weekly content guide to attract more clients.

Comment “CALENDAR” to receive the full guide for the rest of the month.

#igwstudios #realestatemarketing #realestatesocialmedia #contentcalendar

Agents, here’s your weekly content guide to attract more clients.

Comment “CALENDAR” to receive the full guide for the rest of the month.

#igwstudios #realestatemarketing #realestatesocialmedia #contentcalendar

Most agents think their biggest problem is leads, but it’s not.

If your local market doesn’t trust you, more leads won’t fix that. They’ll scroll past your ads, ignore your posts and choose the agent they do trust instead.

The agents winning right now aren’t chasing more leads, they’re building authority and connection in their community with a strategy led social media presence.

Ready to become the go-to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips #socialmediamanagement #socialmediastrategy

Most agents think their biggest problem is leads, but it’s not.

If your local market doesn’t trust you, more leads won’t fix that. They’ll scroll past your ads, ignore your posts and choose the agent they do trust instead.

The agents winning right now aren’t chasing more leads, they’re building authority and connection in their community with a strategy led social media presence.

Ready to become the go-to agent of your market? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips #socialmediamanagement #socialmediastrategy

People don’t open Instagram hoping to see another cookie cutter agent post. They want to connect with real people.

The agents winning online are the ones showing up with content that actually gives value to their local community. That’s how you build trust and become the go-to agent in your market.

Want to make that happen? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandingtips

People don’t open Instagram hoping to see another cookie cutter agent post. They want to connect with real people.

The agents winning online are the ones showing up with content that actually gives value to their local community. That’s how you build trust and become the go-to agent in your market.

Want to make that happen? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandingtips

Agents, it’s already September and you still haven’t sorted your social media like you promised back in January. Let’s get it done before the end of the year!

One of our clients felt exactly the same way, overwhelmed, inconsistent and invisible online.

After partnering with us, they grew by 822 new local followers, saw a 997% increase in reach and a 989% boost in content interactions. Now, their marketing feels aligned and they’re showing up everywhere, without doing it themselves.

Don’t wait until 2026 to finally commit. The best time to fix your social media was yesterday. The second best time is today.

DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediamanagement

Agents, it’s already September and you still haven’t sorted your social media like you promised back in January. Let’s get it done before the end of the year!

One of our clients felt exactly the same way, overwhelmed, inconsistent and invisible online.

After partnering with us, they grew by 822 new local followers, saw a 997% increase in reach and a 989% boost in content interactions. Now, their marketing feels aligned and they’re showing up everywhere, without doing it themselves.

Don’t wait until 2026 to finally commit. The best time to fix your social media was yesterday. The second best time is today.

DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediamanagement

Too many real estate agents post what they like instead of what their market actually needs.

Sellers don’t care about another Canva template. Buyers don’t care about a “Just Listed” headline.

What they do care about is whether you show up consistently, build trust, and prove you’re the local expert before they even pick up the phone to enquire.

Your content isn’t about you, it’s about them and the local community. The more you speak to their needs, the faster you’ll be seen, remembered and called first.

Ready to become the go-to agent of your area? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips

Too many real estate agents post what they like instead of what their market actually needs.

Sellers don’t care about another Canva template. Buyers don’t care about a “Just Listed” headline.

What they do care about is whether you show up consistently, build trust, and prove you’re the local expert before they even pick up the phone to enquire.

Your content isn’t about you, it’s about them and the local community. The more you speak to their needs, the faster you’ll be seen, remembered and called first.

Ready to become the go-to agent of your area? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips

Over 2,000 extra eyes on one listing 👀
That’s the power of running the right Meta ad campaign.

Most agents rely only on portals and organic posts to market their listings, but that means your reach is limited, and you risk missing out on qualified buyers scrolling right past you.

With a well-structured Meta ads campaign, your listing gets in front of more locals, more potential buyers and more homeowners who may be your next sellers. And the best part? The ad spend can be built into your vendor-paid marketing budget, meaning it won’t cost you extra to give your listings more exposure.

Want to give your next listing the same boost? Let’s chat about how listing campaigns can take your reach further → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement #justlisted

Over 2,000 extra eyes on one listing 👀
That’s the power of running the right Meta ad campaign.

Most agents rely only on portals and organic posts to market their listings, but that means your reach is limited, and you risk missing out on qualified buyers scrolling right past you.

With a well-structured Meta ads campaign, your listing gets in front of more locals, more potential buyers and more homeowners who may be your next sellers. And the best part? The ad spend can be built into your vendor-paid marketing budget, meaning it won’t cost you extra to give your listings more exposure.

Want to give your next listing the same boost? Let’s chat about how listing campaigns can take your reach further → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement #justlisted

Please DM him about his services so I can get more treats 🥺

#igwstudios #realestatemarketing #realestatesocialmedia

Please DM him about his services so I can get more treats 🥺

#igwstudios #realestatemarketing #realestatesocialmedia

In 2025, having a strong social media presence isn’t optional for real estate agents, it’s essential 🤳🏼

Sellers are researching you online before they ring you, and what they find often determines whether they reach out or move on to another agent.

An active presence builds social proof, positions you as credible, keeps you visible in your local market and establishes you as a trusted leader in your area.

Your next listing opportunity could already be watching you online. The real question is, are you showing up the way you should be? 👀

Ready to become the go-to agent of your area? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips

In 2025, having a strong social media presence isn’t optional for real estate agents, it’s essential 🤳🏼

Sellers are researching you online before they ring you, and what they find often determines whether they reach out or move on to another agent.

An active presence builds social proof, positions you as credible, keeps you visible in your local market and establishes you as a trusted leader in your area.

Your next listing opportunity could already be watching you online. The real question is, are you showing up the way you should be? 👀

Ready to become the go-to agent of your area? DM or email me → hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #personalbrandtips

“Just Listed” isn’t cutting it anymore.

If you’re still using the same captions you were in 2019, chances are your engagement is flatlining.

Want your new listings to actually stop the scroll?

Here are 8 fresh ways to say “Just Listed”, without saying “Just Listed”.

#igwstudios #realestatemarketing #realestatesocialmedia #justlisted #realestatecontentcreation #socialmediamanagement

“Just Listed” isn’t cutting it anymore.

If you’re still using the same captions you were in 2019, chances are your engagement is flatlining.

Want your new listings to actually stop the scroll?

Here are 8 fresh ways to say “Just Listed”, without saying “Just Listed”.

#igwstudios #realestatemarketing #realestatesocialmedia #justlisted #realestatecontentcreation #socialmediamanagement

We asked ChatGPT what the stereotypical real estate agent looks like at each agency...

Send this to an agent you recognise 👀

#igwstudios #realestate #realestatemarketing #realestatesocialmedia

We asked ChatGPT what the stereotypical real estate agent looks like at each agency...

Send this to an agent you recognise 👀

#igwstudios #realestate #realestatemarketing #realestatesocialmedia

This just sold post got 833% higher engagement than a regular, cookie cutter template post and here is how you can replicate it for your own socials ↓

- Get a 15-30 second iPhone property tour video of a property you just sold (and don’t even think to film in landscape, portrait only)
- Edit and trim out unwanted parts of the tour
- Add a trending audio
- Add text that says “What $XYZ could buy you in SUBURB” to the start of the reel
- Bonus tip, finish your caption with “To find out how your home compares to this sale, DM or call me on “PHONE NUMBER”
- You can also use this content idea for just listed posts too!

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediamanagement #realestatecontentideas #justsold

This just sold post got 833% higher engagement than a regular, cookie cutter template post and here is how you can replicate it for your own socials ↓

- Get a 15-30 second iPhone property tour video of a property you just sold (and don’t even think to film in landscape, portrait only)
- Edit and trim out unwanted parts of the tour
- Add a trending audio
- Add text that says “What $XYZ could buy you in SUBURB” to the start of the reel
- Bonus tip, finish your caption with “To find out how your home compares to this sale, DM or call me on “PHONE NUMBER”
- You can also use this content idea for just listed posts too!

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #socialmediamanagement #realestatecontentideas #justsold

Facebook ads aren’t completely dead, you’re just doing them wrong 📉

First things first, stop using the boost feature, you’re basically throwing money down the drain.

Instead, open up your Meta Ads Manager, create a traffic campaign, and tick the boxes below to set up a strong listing campaign ↓

- Create a traffic campaign
- Budget of at least $250 for an ad to run for 2 weeks - 1 month
- 15km drop pin radius on your core suburb
- First ad, image carousel, aerial location image & cover image with property details
- Second ad, quality property tour reel with upbeat music
- Link both ads to their listing page, such as realestate.com.au
- Add an eye-catching headline such as “BEACHSIDE LIVING 🏡”
- Repurpose your listing page description and use ChatGPT to shorten it for the ad caption

If you’re still struggling or don’t have the time to do it yourself, DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement #metaads #howtoadsmanager

Facebook ads aren’t completely dead, you’re just doing them wrong 📉

First things first, stop using the boost feature, you’re basically throwing money down the drain.

Instead, open up your Meta Ads Manager, create a traffic campaign, and tick the boxes below to set up a strong listing campaign ↓

- Create a traffic campaign
- Budget of at least $250 for an ad to run for 2 weeks - 1 month
- 15km drop pin radius on your core suburb
- First ad, image carousel, aerial location image & cover image with property details
- Second ad, quality property tour reel with upbeat music
- Link both ads to their listing page, such as realestate.com.au
- Add an eye-catching headline such as “BEACHSIDE LIVING 🏡”
- Repurpose your listing page description and use ChatGPT to shorten it for the ad caption

If you’re still struggling or don’t have the time to do it yourself, DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #metaadmanagement #metaads #howtoadsmanager

Before and after transformation for an agent’s account that got the IGW effect with our full socials management service.

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #feedtransformation

Before and after transformation for an agent’s account that got the IGW effect with our full socials management service.

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #feedtransformation

Creating scroll-stopping content isn't as hard as you think, you just don't have a strategy or game plan on how to execute that strategy to take your social content to the next level.

One of our clients was constantly frustrated and completely paralysed when it came to planning their content. After working with us, they now have two months worth of content ready to post (and I'm not talking about cookie-cutter tile posts.)

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #realestatecontentcreation #socialmediastrategy #socialmediaconsulting

Creating scroll-stopping content isn't as hard as you think, you just don't have a strategy or game plan on how to execute that strategy to take your social content to the next level.

One of our clients was constantly frustrated and completely paralysed when it came to planning their content. After working with us, they now have two months worth of content ready to post (and I'm not talking about cookie-cutter tile posts.)

Ready to become the go-to agent of your area? DM or email me ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #realestatecontentcreation #socialmediastrategy #socialmediaconsulting

Big reach. Smart targeting. More eyes on your listing.

We’ve just finished a strategic Meta ad campaign to drive high-intent traffic straight to an agent's new listing, reaching locals actively browsing listings just like this.

If you’re an agent, this is the kind of exposure you want your listings to have.

Ready to become the go-to agent of your area? Let’s chat ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #paidadsexpert #admanagement

Big reach. Smart targeting. More eyes on your listing.

We’ve just finished a strategic Meta ad campaign to drive high-intent traffic straight to an agent's new listing, reaching locals actively browsing listings just like this.

If you’re an agent, this is the kind of exposure you want your listings to have.

Ready to become the go-to agent of your area? Let’s chat ↓
hello@igwstudios.com

#igwstudios #realestatemarketing #realestatesocialmedia #paidadsexpert #admanagement

Someone asked me the other day, why would I hire a social media manager when AI can do it for me… Here’s the truth 👀🤳🏻

#socialmediamanager #realestatemarketing #aimarketing #aicontentcreation #aimarketingtools

Someone asked me the other day, why would I hire a social media manager when AI can do it for me… Here’s the truth 👀🤳🏻

#socialmediamanager #realestatemarketing #aimarketing #aicontentcreation #aimarketingtools

I get it... You don’t have time to even think about your social media, but you know you want to do more with it 🤳🏼

You palm it off to your admin team, or even worse, your associates and think “at least we are posting more often now”.

But there is one thing worse than no online presence, and that is a bad one with no strategy behind it!

Ready to stop palming social media off? 👉 hello@igwstudios.com

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #socialmediamanager

I get it... You don’t have time to even think about your social media, but you know you want to do more with it 🤳🏼

You palm it off to your admin team, or even worse, your associates and think “at least we are posting more often now”.

But there is one thing worse than no online presence, and that is a bad one with no strategy behind it!

Ready to stop palming social media off? 👉 hello@igwstudios.com

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #socialmediamanager

You can be the most experienced agent in your area, but if no one knows you or remembers you, none of it matters.

People work with the agent they feel connected to, not just the one with the best results.

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #realestateagentlife

You can be the most experienced agent in your area, but if no one knows you or remembers you, none of it matters.

People work with the agent they feel connected to, not just the one with the best results.

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #realestateagentlife

You read that right, Karen got a 37,000% increase in link clicks when we paired her organic social media marketing with paid ads ✨

If you need strategic ad support, we’re here to help 👉 hello@igwstudios.com

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #metaadsmanager #realestateagent #realestatesocialmedia

You read that right, Karen got a 37,000% increase in link clicks when we paired her organic social media marketing with paid ads ✨

If you need strategic ad support, we’re here to help 👉 hello@igwstudios.com

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #metaadsmanager #realestateagent #realestatesocialmedia

Bin the cookie cutter just listed template for this 👇

Film a 15-30 second property tour reel on your phone, add the hook “What “$XYZ” could buy you in “Suburb” with a trending sound.

Start the caption off with the hook and give a brief overview of the properties main features. Finish it off with a call to action to get in touch if they are interested in the property.

We tested this on clients accounts and had an increase in likes, saves, local views and also started conversations with local homeowners and potential buyers ✨

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #realestatecontentmarketing #realestatemarketingtips

Bin the cookie cutter just listed template for this 👇

Film a 15-30 second property tour reel on your phone, add the hook “What “$XYZ” could buy you in “Suburb” with a trending sound.

Start the caption off with the hook and give a brief overview of the properties main features. Finish it off with a call to action to get in touch if they are interested in the property.

We tested this on clients accounts and had an increase in likes, saves, local views and also started conversations with local homeowners and potential buyers ✨

#igwstudios #creativestudio #creativeagency #marketingagency #realestatemarketing #realestatesocialmedia #realestatecontentmarketing #realestatemarketingtips

This just listed campaign made all the right moves. Strong reach, solid engagement, and plenty of eyes on the property from day one 🏡

Getting your listing in front of the right buyers isn’t luck, it’s strategy.

Need help with your social media ads? Let's chat.

#igwdesign #creativestudio #websitedesign #branding #contentcreation #ugc #marketingstudio #photography #videography #sunshinecoast #sunshinecoastdesignagency #metaadsmanagement #socialmediamanagement

This just listed campaign made all the right moves. Strong reach, solid engagement, and plenty of eyes on the property from day one 🏡

Getting your listing in front of the right buyers isn’t luck, it’s strategy.

Need help with your social media ads? Let's chat.

#igwdesign #creativestudio #websitedesign #branding #contentcreation #ugc #marketingstudio #photography #videography #sunshinecoast #sunshinecoastdesignagency #metaadsmanagement #socialmediamanagement

When I say you need to try the corn ribs from @torokontiki I really mean you HAVE to try them! 😮‍💨

#igwdesign #contentcreation #ugc #contentcreationsunshinecoast #socialmediamanager #marketingagencysunshinecoast #foodie

When I say you need to try the corn ribs from @torokontiki I really mean you HAVE to try them! 😮‍💨

#igwdesign #contentcreation #ugc #contentcreationsunshinecoast #socialmediamanager #marketingagencysunshinecoast #foodie

I get it, work piles up and your socials are pushed to the side. Have you considered it’s time to get a social media manager? 👀

We currently have some space to bring on new social media management clients and we would love to have you on board!

DM us or email at studio@igwdesign.com

#igwdesign #socialmediamanagement #socialmediastrategy #metaads #marketingagencysunshinecoast

I get it, work piles up and your socials are pushed to the side. Have you considered it’s time to get a social media manager? 👀

We currently have some space to bring on new social media management clients and we would love to have you on board!

DM us or email at studio@igwdesign.com

#igwdesign #socialmediamanagement #socialmediastrategy #metaads #marketingagencysunshinecoast

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